It can be read and downloaded on any devices (except Kindle) and of course the Sony Reader. They are happy to advertise that they can give theyr customers 1 million books formattet for the Sony Reader for free.
I am happy that Google use the ePub format. Now the consumers and academics finally can reap what the free software movement have sawed.
It is still some proprietary problems in this landscape that libraries have to think twice about:
"One major issue impeding consumer adoption of digital readers is the closed system of sharing.
In Amazon's case, titles purchased through the Kindle Store can be read on the Kindle and Apple Inc's (AAPL.O) iPhone or iPod Touch, but not on the Sony Reader. Barnes & Noble's titles, meanwhile, are accessible on Apple devices and Research in Motion Ltd's (RIM.TO) Blackberry, but not on the Kindle or Sony Reader.
Similarly, titles purchased from Sony's store can only be played on the company's reader. (Reporting by Alexandria Sage; Editing by Tim Dobbyn)"
http://www.reuters.com/article/rbssRetailSpecialty/idUSN2927971120090729
That means in my opinion: Buy ePub formatted books with ip-range limits, just like we subscribe on journals. That is fair, because we can download articles as we like it as long as we subscribe.
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